Planned Parenthood is a non-profit organization that provides reproductive health services and education to the public and youth.
Planned Parenthood Ottawa promotes sexual health education for youth and one of their initiatives is a student theatre group, Insight Theatre. Every year Planned Parenthood Ottawa hosts a number of fundraising activities to support the opening premier of Insight Theatre at town hall.
During my volunteer work with Planned Parenthood I designed a series of marketing materials that focus on the images of active youth shooting for the stars. The posters, social media advertisements and direct mailer used large bold type and brightly coloured constellations.